In a groundbreaking announcement, Zelia, a promising fashion tech company, has introduced its innovative AI-powered outfit coordination system. This platform promises a user-friendly experience with pre-styled outfits, aiming to redefine how individuals curate and refine their personal wardrobes. Set to launch in the United States in November 2023, this application is poised to become a personal stylist for all.

The cutting-edge ML/AI-driven wardrobe predictor offered by Zelia caters to users’ needs and simplifies the common challenge of choosing the perfect attire for various occasions. Users are no longer burdened with the task of photographing each item in their wardrobe. The AI interface streamlines the process by allowing users to upload their clothing collections. Once the inventory is in the system, Zelia provides curated outfit suggestions suitable for any event.

Laura Mattos, the visionary CEO of Zelia, expressed her thoughts about the platform, stating, “Zelia’s potential goes beyond mere outfit recommendations; it excels in suggesting outfits based on your existing wardrobe and potential new additions, ensuring the creation of the perfect ensemble.”

Zelia has received highly positive feedback from users in Brazil since its initial launch in 2022, particularly for its user-friendly experience and innovative approach. In just one year, the platform has attracted over 50,000 registered users. Zelia is now in the final stages of preparing its app for the United States market, with a public release scheduled for November 2023.

The rise of fashion technology has seen several AI startups venture into the world of styling. Notable competitors to Zelia include UK-based Save Your Wardrobe, which offers personalized outfit recommendations, and Seattle-based Mona Labs, providing a text-based automated shopping assistant.

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